Jewelry Market 2023 Presentation
Jewelry Market 2023 Presentation
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The Chaos Continues
- The jewelry market has had a turbulent four years. First, the pandemic decreased US jewelry sales by 55.9% YOY during April 2020 but increased 211.7% YOY during April 2021 and decreased 7.1% YOY during April 2023, according to the US Department of Commerce.
- Weddings were postponed or cancelled and then rescheduled but the total still lags the post-pandemic period. Inflation has limited most of the jewelry purchases to the affluent but the jewelry market needs lower- to middle-income consumers for sustained growth.
- Data from the US Department of Commerce shows January was the only month of the first four of 2023 when jewelry sales increased at a modest +0.8% YOY but sales then decreased 6.5% during February, 8.8% during March and 7.1% during April.
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